Comments on: Judging your own marketing http://www.gavinelliott.co.uk/2009/07/judging-your-own-marketing/ It's all about my work and everything else that I enjoy. Thu, 11 Mar 2010 19:31:41 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Rockers Delight http://www.gavinelliott.co.uk/2009/07/judging-your-own-marketing/comment-page-1/#comment-297 Rockers Delight Tue, 07 Jul 2009 08:45:00 +0000 http://www.gavinelliott.co.uk/?p=565#comment-297 To be honest, I think it's naive judging your success on Twitter followers for the simple fact Twitter has become significantly diluted with spam followers. Right now I'm sitting at 490, but I know - especially recently - a lot of those filtering through are people who won't particularly follow what I'm Tweeting, which, as you know, usually revolves around video games. To be honest, I think it’s naive judging your success on Twitter followers for the simple fact Twitter has become significantly diluted with spam followers. Right now I’m sitting at 490, but I know – especially recently – a lot of those filtering through are people who won’t particularly follow what I’m Tweeting, which, as you know, usually revolves around video games.

]]> By: Adii Rockstar http://www.gavinelliott.co.uk/2009/07/judging-your-own-marketing/comment-page-1/#comment-295 Adii Rockstar Mon, 06 Jul 2009 20:22:33 +0000 http://www.gavinelliott.co.uk/?p=565#comment-295 I enjoy Twitter and it most definitely helps me in my / our marketing activities. But ultimately the amount of people that follow me is just a superficial metric in terms of my brand reputation / success. I guess, the true test would be to start a brand new venture tomorrow (that's not related to WooThemes or Radiiate in any way) and then see how many of the people that follow me now, will follow me to the new venture (and contribute to its success / growth). I enjoy Twitter and it most definitely helps me in my / our marketing activities. But ultimately the amount of people that follow me is just a superficial metric in terms of my brand reputation / success.

I guess, the true test would be to start a brand new venture tomorrow (that’s not related to WooThemes or Radiiate in any way) and then see how many of the people that follow me now, will follow me to the new venture (and contribute to its success / growth).

]]> By: Jules http://www.gavinelliott.co.uk/2009/07/judging-your-own-marketing/comment-page-1/#comment-294 Jules Mon, 06 Jul 2009 18:46:50 +0000 http://www.gavinelliott.co.uk/?p=565#comment-294 Although a total newcommer to Twitter I do have this vague uneasy feeling that I'm twittering out into the ether and not much else. I am sure much of that is to do with not really understanding it and how it really works. However, I've learned to trust my gut instinct over the years and my gut isn't saying very positive things to me at the moment. I am struggling to see how such a limited amount of characters can have anything other than a limited impact. Happy to be proved wrong though.......... On the personal brand side of things, as you know, we are about to embark on a new approach for our company which will get people to see who we are - which is what sells us. (This is according to you so you can't disagree!!!) I can only imagine that we will judge whether it's been successful by how much additional business it generates, but I think you are right in what you said in your opening paragraph that time and patience is what is required. Although a total newcommer to Twitter I do have this vague uneasy feeling that I’m twittering out into the ether and not much else. I am sure much of that is to do with not really understanding it and how it really works. However, I’ve learned to trust my gut instinct over the years and my gut isn’t saying very positive things to me at the moment. I am struggling to see how such a limited amount of characters can have anything other than a limited impact. Happy to be proved wrong though……….

On the personal brand side of things, as you know, we are about to embark on a new approach for our company which will get people to see who we are – which is what sells us. (This is according to you so you can’t disagree!!!) I can only imagine that we will judge whether it’s been successful by how much additional business it generates, but I think you are right in what you said in your opening paragraph that time and patience is what is required.

]]> By: Jonny http://www.gavinelliott.co.uk/2009/07/judging-your-own-marketing/comment-page-1/#comment-293 Jonny Mon, 06 Jul 2009 09:40:44 +0000 http://www.gavinelliott.co.uk/?p=565#comment-293 Great post as I'm learning about something I know nothing about. I've never been exposed to this as I'm usually in a basement coding all day (which was actually a fair description of the last project I worked on). The one part that definately rang a bell is about judgeing your brand by nu mber of Twitter followers. What brought this home was that I got 4 new followers as while reading this post & retweeting it. One of them was vaguely to with what generally tweet about / what I'm interested in. So there was 1 in 4 that I will follow back, but how many of them are actually interested in what I have to say...Probably less than 1 in 4. Great post as I’m learning about something I know nothing about. I’ve never been exposed to this as I’m usually in a basement coding all day (which was actually a fair description of the last project I worked on).

The one part that definately rang a bell is about judgeing your brand by nu mber of Twitter followers. What brought this home was that I got 4 new followers as while reading this post & retweeting it. One of them was vaguely to with what generally tweet about / what I’m interested in. So there was 1 in 4 that I will follow back, but how many of them are actually interested in what I have to say…Probably less than 1 in 4.

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